Google Ads Specialist Job in Lahore – SolutionInn (Full-Time)
If you are an experienced digital marketer with strong expertise in **Google Ads campaigns for North American markets**, this is an excellent opportunity to grow your career. **SolutionInn** is hiring a **Google Ads Specialist** for a **full-time position** based in **Lahore, Pakistan**. This role is ideal for professionals who have successfully managed paid advertising campaigns targeting audiences in the **United States and Canada** and understand the performance benchmarks of these competitive markets.
This position offers long-term career growth, exposure to large advertising budgets, and the chance to work in a collaborative and performance-driven environment.
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Job Overview
Job Title: Google Ads Specialist
Company: SolutionInn
Location: Lahore, Pakistan
Job Type: Full-Time
Working Hours: 10:00 AM to 7:00 PM (Monday to Friday)
Experience Required: Minimum 2+ Years
Education Requirement: No degree mentioned
About SolutionInn
SolutionInn is a digital-driven organization focused on delivering performance-oriented online solutions. The company works with international markets, particularly North America, and emphasizes data-driven decision-making, campaign optimization, and measurable results. SolutionInn values innovation, continuous learning, and teamwork, making it a strong workplace for digital marketing professionals looking to scale their expertise.
Job Description
As a Google Ads Specialist, you will be responsible for planning, managing, and optimizing paid advertising campaigns across Google’s advertising ecosystem. The role requires hands-on expertise in **Google Search, Display, YouTube, Shopping, and Performance Max campaigns**, with a specific focus on **USA and Canada-based audiences**.
You will work closely with internal teams to improve campaign performance, maximize return on ad spend (ROAS), and drive high-quality conversions. This role demands strong analytical skills, creativity in ad copy and targeting, and the ability to adapt quickly to changing market trends.
Key Responsibilities
The Google Ads Specialist will be responsible for the following tasks:
* Plan, create, and manage **Google Ads campaigns** targeting **US and Canadian markets**
* Handle campaigns across **Search, Display, YouTube, Shopping, and Performance Max**
* Conduct **keyword research and audience targeting** tailored to North American users
* Write compelling **ad copy** aligned with US and Canada user intent
* Optimize campaigns to improve **CTR, CPC, CPA, ROAS, and conversion rates**
* Monitor campaign performance on a daily basis and adjust **bids, budgets, and geo-targeting**
* Implement **remarketing strategies** and advanced audience segmentation
* Perform **A/B testing** on ad creatives, landing pages, and bidding strategies
* Set up, monitor, and maintain **conversion tracking** using Google Ads and **GA4**
* Prepare detailed **performance reports** with actionable insights for management
* Stay updated with **Google Ads policy changes, feature updates, and North American market trends**
Required Skills and Experience
To qualify for this position, candidates must have:
* **2+ years of hands-on experience** managing Google Ads campaigns
* Proven experience targeting **USA and Canada markets**
* Strong understanding of:
* Keyword strategies for **North American audiences**
* **Geo-targeting** and **time-zone optimization**
* Proficiency in:
* Google Ads (Search, Display, YouTube, Performance Max)
* Google Analytics (**GA4**)
* Google Keyword Planner
* Experience with **remarketing, audience segmentation, and conversion tracking**
* Strong ability to analyze data and make **data-driven decisions**
* Excellent communication and reporting skills
Required Qualifications
The following qualifications are required or highly preferred:
* **Google Ads Certification** (Search & Display)
* Hands-on experience with **YouTube Ads and Performance Max**
* Ability to manage **large monthly advertising budgets (USD)**
* Knowledge of **landing page optimization and Conversion Rate Optimization (CRO)** for US and Canada audiences
Job Experience
* Minimum **2+ years** of relevant experience in Google Ads or PPC advertising
Benefits and Perks
SolutionInn offers a competitive and employee-friendly work environment, including:
Competitive salary package
* Opportunity to work with a **dynamic and collaborative team**
* **Career development and training programs**
* Exposure to **international clients and markets**
* **Flexible and professional work environment**
Equal Employment Opportunity
SolutionInn provides **Equal Employment Opportunities (EEO)** to all employees and applicants. Employment decisions are made without regard to race, color, religion, gender, national origin, age, disability, or genetics. This policy applies to all aspects of employment, including hiring, promotion, compensation, training, and termination.
Who Should Apply?
This job is ideal for:
* PPC professionals specializing in **Google Ads for international markets**
* Digital marketers with strong experience in **USA and Canada campaigns**
* Performance marketers focused on **ROI, ROAS, and conversion optimization**
* Professionals looking for a **stable full-time role** in Lahore
How to Apply
Interested candidates can apply through:
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